Sustainabilty

Fish and Chips has been our business for over 40 years and we wish it to continue for many years to come. We therefore take the subject of sustainability very seriously and have for many years been concerned about the over fishing of the nation’s favourite fish; especially cod and haddock.

We care about the world around us and what mother nature gives us. We therefore make sure that all of the fish sold in our shops is sourced from sustainable, well managed fishing sources. Such as the crystal clear waters of our Northern and Arctic seas, from fisheries run with an intelligent and concerned view. This will hopefully help towards ensuring a long term future for the worlds’ fishing stocks, to be enjoyed for many generations to come.

KEY FACTS

NORTH SEA

Only 10% of the fish sold in Fish and Chip takeaways and restaurants is caught in the North Sea where sustainability and over fishing problems have been high-lighted in the media.

LEGISLATION

Successive British Governments and European Legislation have ensured that there is not a single deep sea factory trawler remaining in the British merchant fleet.

STOCK LEVELS

Due to responsible fisheries management, North Atlantic cod stocks are the highest they have ever been in decades, and haddock stocks have almost tripled.

MANAGED WATERS

90% of the fish sold in Fish and Chip takeaways and restaurants are caught in the cold well managed waters of the North Atlantic, Barents and Icelandic Sea and obtained from responsible fishing nations such as Iceland and Norway.

Well managed waters allow fish levels to replenish and recover if they are managed carefully.

Limits the amount of harm done to the environment and marine ecosystem. The fish are also more fresher, safer and more nutritious than non-sustanable fish.